IS TOURISM ONE STEP AHEAD IN THE DIGITAL TRANSITION AND INNOVATION?
Is Tourism one step ahead in the digital transition and innovation ?
10h25 – 13h00 (CET)
Innovation and Digital transformation have become a daily tool for consumers and tourism companies, respecting the tourism value chain and promote cooperation towards the design of tailored digital solutions for the tourism industry.
The Portuguese Presidency intends to bring up for debate the potential bridge between research and innovation and the increasing digitalization in companies’ activities.
For example, Big Data can be an ally in the energetic transition and in sustainable practices to create winning strategies that generate economic, namely by delivering useful insights for business or policy decisions.
Executive Director of NEST – Tourism Innovation Center Portugal
CEO and founder, Hijiffy
Secretary General at European Travel Agents and Tour Operators Associations – ECTAA
CEO Swedish Tourism Innovation Center
Executive Director, European Travel Commission
Director of the Innovation, Education and Investments Department World Tourism Organization (UNWTO)
Project Executive, Innovation and Management of Creative Accelerators for Sustainable Tourism Network, WestBIC
Senior Director of Knowledge Management and Innovation at Turismo de Portugal
Secretary General of EU Travel Tech